Backup and Recovery Leader, Storix Inc, Signs Stobaugh Marketing for Lead Generation and Branding Services
San Diego, June 11, 2007— Storix, Inc, provider of the most comprehensive backup and recovery solutions for Linux and AIX systems, today signed with Stobaugh Marketing, a full-service marketing and business development firm for technology companies, to implement a formal marketing campaign for brand awareness and lead generation.
“We have seen considerable growth over the last 12 months by following sales best practices, now we would like to leverage our sales tools, our talented team and the experience of Stobaugh Marketing to get the Storix message out on a larger scale,” said Manuel Altamirano, Storix director of sales and marketing. “We chose Stobaugh Marketing because of what we’ve seen the company do for other technology firms with similar needs.”
Many early stage technology companies follow a healthy growth curve in the first several years based on their reputation and word of mouth; however, after a certain point, growth plateaus. Implementing a formal marketing program will help continue that healthy growth pattern.
“With its proven products, established customer base and in-house sales team, Storix is well positioned to take full advantage of dedicated marketing efforts,” said Anne Stobaugh, CEO of Stobaugh Marketing. “The targeted marketing programs will enable Storix to cast a wider net for larger-scale promotion and lead generation than the company has seen before.”
One of the new team’s first endeavors will be participating in the LinuxWorld Conference & Expo in San Francisco August 6-9. Stobaugh Marketing will help Storix, Inc take full advantage of the industry event including meetings with media, analysts, customers, prospects and partners. Visit the team at Storix’ booth # 939 at the Moscone Center.
About Storix, IncStorix, Inc is the trusted expert in complete and flexible Linux and AIX backup and recovery solutions for over 7,000 SMB to large enterprise customers globally. Storix’s innovative Adaptable System Recovery (ASR) technology makes it easy to backup and recover critical system configurations across a broad range of hardware and system types, delivering the most flexible and lowest TCO solution available. For more information about Storix, Inc or to download a free 30 day trial of SBAdmin®, visit
http://www.storix.com or contact a Storix representative at (877) STORIX1 (877-786-7491).
About Stobaugh MarketingStobaugh Marketing specializes in teaming with technology companies to develop and implement tailored marketing plans that increase market penetration through strategic partnerships and innovative lead generation programs. To learn more about what Stobaugh Marketing can do for your company, visit
http://www.stobaughmarketing.com or call us at 571.235.3788.